Using the latest round of funding, Haney said the company aims to grow its store fleet across the U.S., "so that everyone can have their local O.V." She wouldn't count out having 50 stores in the future, one in every state. By the end of 2018, Outdoor Voices plans to open five more shops.
"We're focused on building the No. 1 digital active brand," founder Tyler Haney told CNBC. "This definitely requires a physical presence. ... Doing things in real life definitely works and unlocks markets online."
Listen to Daniel Lewis, Founder & CEO at Red Sea Ventures portfolio company Convoy, share how he thinks about setting up for hypergrowth; specifically, the lessons learned and strategies on building the right investor base and board composition, raising a $62M Series B, and scaling as a CEO.
Allbirds released new shoes using yet another unique, sustainable material: tree bark.
"There are a lot of reasons people like these shoes beyond just how comfortable they are. They're also relatively affordable at $95 a pair — a low price they're able to maintain as a direct-to-consumer retailer — and they're easy to clean with a simple spin in the washing machine. But for some, the biggest draw is the fact that the company maintains a deep, unshakable commitment to sustainability.
It's this commitment that led the brand to develop and introduce a new and even more sustainable set of shoes made from trees — or more specifically, from a textile engineered using Eucalyptus pulp."
Prose is featured as a differentiated player in the personalized hair care category.
"Unlike other customized hair care brands that only use a questionnaire, Prose is built around a one-on-one consultation with professional stylists for an even more personal approach to your hair care. The result? A full-dimension picture of your unique hair and scalp needs.
The two-step Prose process starts with an online consultation to determine your specific hair issues. You can expect questions pertaining to your age, hair texture, hair length, and more. From there, the consultation moves into questions on how you style your hair and your general lifestyle, as well as questions on your top hair goals, preferred fragrance, whether you prefer vegan or gluten-free products, and several others."